Berliet was a French manufacturer associated with automobiles, buses, trucks and military cars among other vehicles within Vénissieux, outside of Lyon, France. Founded in 1899, and apart from any five-year period from 1944 to 1949 when it was put into 'administration sequestre' ıt had been in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired through Renault in 1974 along with merged with Saviem into a new Renault Trucks company in 1978. The Berliet marque was phased out by 1980.Marius Berliet started their experiments with automobiles within 1894. Some single-cylinder cars were being followed in 1900 with a twin-cylinder model. In 1902, Berliet took over the particular plant of Audibert & Lavirotte in Lyon. Berliet started to assemble four-cylinder automobiles featured with a honeycomb radiator and metal chassis frame was used as opposed to wood. The next year, a model was launched that has been similar to contemporary Mercedes. In 1906, Berliet sold the driving licence for manufacturing his model to the American Locomotive Company.
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Prior to World War I, Berliet offered a choice of models from 8 CV to 60 CV. The main models had four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder type of 9500 cc. A 1539 cc type (12 CV) seemed to be produced between 1910 and also 1912. From 1912, six-cylinder models were produced upon individual orders solely.The First World War triggered a massive increase popular. Berliet, like Renault and Latil, produced trucks for the French army. The military orders placed major demands on the factory's capacity, necessitating major investment with production plant and manufacturing facility space.In 1915 a 500 hectare site was purchased between Vénissieux et Saint-Priest as a way to build a new primary factory.The Berliet CBA started to be the iconic truck around the Voie Sacrée, supplying the battle entry at Verdun during 1916. 25, 000 of these 4/5 ton Berliet trucks, originally launched in 1914, were ordered by the French army. During 1916 40 ones were leaving the plant on a daily basis. Under license from Renault, Berliet were also producing shells and battle tanks at the moment. The number of employees employed increased to 3, 150.By 1917 the price of annual turnover received multiplied fourfold since the beginning of the war, and a new lawful structure was deemed ideal. The company became the particular Société anonyme des Motor vehicles Marius Berliet.Following the war the manufacturer reoriented a part of its production back to help passenger cars, but Berliet nevertheless discovered themselves with excess capacity, as the army was no longer buying all the vans the factory could produce, and overall output halved.Marius Berliet responded for the outbreak of peace by deciding to make just a single sort of truck and a single form of car, which represented a leaving from his pre-war industry strategy. The single truck which Berliet focused was the particular 5 ton CBA that had served the world so well during the war.
The passenger car being produced, exhibited on the Berliet stand on the 15th Paris Motor Display in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Variety VB" of modern visual appeal. Marius Berliet was not merely one to miss a technique: rather than devote moment and engineering talent to creating a new car for the revolutionary decade, he obtained and copied an American Dodge. The Dodge was notoriously robust, and the Berliet replicate was well received inside March 1919 when the item had its first open outing, locally, at the Lyon Industry Fair. The headlights were mounted unusually high and the simple disc wheels have been large, giving the car an enjoyable "no nonsense" look. Particularly attractive was the expense of just 11, 800 francs in March 1919. Unfortunately, however, the Berliet engineers failed to make certain the steel used inside car's construction was with the same quality as the American steel used for the particular Dodge, and this resulted in series problems for your early customers of your "Berliet Type VB" and serious reputational damage to the company.
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The factory were being set up to make the "Berliet Type VB" on the rate of 100 cars daily which would have been recently an ambitious target under any circumstances. The rapid drop-off sought after for what at this stage was the manufacturer's simply passenger car model that followed the standard issues plunged the enterprise into financial difficulties, with losses of fityfive million francs recorded a single year. Survival was in question, and Berliet was slipped into judicial administration in 1921. Marius Berliet himself had held 88% with the share capital, but was unable in order to all the company's creditors and the firm therefore fell to the hands of the financial institutions. Berliet was nevertheless in a position to retain operational control. During the ensuring ten years, supported by a sustained recovery sought after that in turn reflected a good model strategy after 1922, Berliet was able to pay off his debtors and, in 1929, to regain financial control over the business from the finance institutions.
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