Berliet has been a French manufacturer of automobiles, buses, trucks and military motor vehicles among other vehicles located in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from the five-year period from 1944 to 1949 when it turned out put into 'administration sequestre' it had been in private ownership until 1967 when it then became part of Citroën, and subsequently acquired by Renault in 1974 as well as merged with Saviem right into a new Renault Trucks organization in 1978. The Berliet marque was phased out by 1980.Marius Berliet started his / her experiments with automobiles in 1894. Some single-cylinder cars were followed in 1900 with a twin-cylinder model. In 1902, Berliet took over the actual plant of Audibert & Lavirotte in Lyon. Berliet started to construct four-cylinder automobiles featured by way of honeycomb radiator and metallic chassis frame was used instead of wood. The next year, a model was launched that has been similar to contemporary Mercedes. In 1906, Berliet sold the permit for manufacturing his model to the American Locomotive Company.
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Prior to World War I, Berliet offered a variety of models from 8 RESUME to 60 CV. The main models experienced four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc model (12 CV) ended up being produced between 1910 in addition to 1912. From 1912, six-cylinder models were produced upon individual orders only.The First World War resulted in a massive increase popular. Berliet, like Renault and Latil, produced trucks for the particular French army. The military orders placed major demands for the factory's capacity, necessitating major investment in production plant and manufacturing plant space.In 1915 a four hundred hectare site was purchased between Vénissieux et Saint-Priest to be able to build a new major factory.The Berliet CBA evolved into the iconic truck about the Voie Sacrée, supplying the battle top at Verdun during 1916. 25, 000 of these 4/5 heap Berliet trucks, originally launched in 1914, were ordered by the actual French army. During 1916 40 of which were leaving the plant daily. Under license from Renault, Berliet were also creating shells and battle tanks right now. The number of personnel employed increased to 3, 150.By 1917 the benefit of annual turnover experienced multiplied fourfold since the beginning of the war, and a new legal structure was deemed suitable. The company became the particular Société anonyme des Vehicles Marius Berliet.After the war the manufacturer reoriented component of its production back to help passenger cars, but Berliet nevertheless located themselves with excess volume, as the army was don't buying all the vans the factory could develop, and overall output halved.Marius Berliet responded towards outbreak of peace by deciding to make just a single sort of truck and a single type of car, which represented a departure from his pre-war industry strategy. The single truck on which Berliet focused was your 5 ton CBA that had served the media so well during the war.
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The passenger car to get produced, exhibited on the Berliet stand on the 15th Paris Motor Indicate in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Kind VB" of modern look. Marius Berliet was not one to miss a key: rather than devote period and engineering talent to creating a new car for the brand new decade, he obtained and copied an American Dodge. The Dodge was notoriously robust, and the Berliet copy was well received throughout March 1919 when this had its first general public outing, locally, at the Lyon Trade Fair. The headlights were mounted unusually high and also the simple disc wheels have been large, giving the car a nice "no nonsense" look. Particularly attractive was the expense of just 11, 800 francs in April 1919. Unfortunately, however, the Berliet engineers failed to make certain the steel used from the car's construction was in the same quality as the Us steel used for your Dodge, and this resulted in series problems for that early customers of your "Berliet Type VB" and serious reputational damage to the company.
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The factory ended up set up to create the "Berliet Type VB" in the rate of 100 cars every day which would have been recently an ambitious target under any circumstances. The rapid drop-off popular for what at this stage was the manufacturer's solely passenger car model that followed the quality issues plunged the small business into financial difficulties, with losses of fifty five million francs recorded in one year. Survival was in question, and Berliet was put into judicial administration in 1921. Marius Berliet himself had held 88% on the share capital, but was unable to settle all the company's creditors plus the firm therefore fell to the hands of the banking institutions. Berliet was nevertheless competent to retain operational control. During the ensuring 10 years, supported by a sustained recovery sought after that in turn reflected a powerful model strategy after 1922, Berliet was able to settle his debtors and, in 1929, to regain financial control on the business from the banking companies.
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