Berliet has been a French manufacturer connected with automobiles, buses, trucks and military automobiles among other vehicles located in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from a five-year period from 1944 to 1949 when ıt had been put into 'administration sequestre' ıt had been in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired by means of Renault in 1974 and also merged with Saviem right new Renault Trucks corporation in 1978. The Berliet marque was phased out by 1980.Marius Berliet started his / her experiments with automobiles within 1894. Some single-cylinder cars have been followed in 1900 by a twin-cylinder model. In 1902, Berliet took over the particular plant of Audibert & Lavirotte throughout Lyon. Berliet started to create four-cylinder automobiles featured by the honeycomb radiator and steel chassis frame was used as opposed to wood. The next year, a model was launched that was similar to contemporary Mercedes. In 1906, Berliet sold the license for manufacturing his model for the American Locomotive Company.
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Ahead of World War I, Berliet offered a variety of models from 8 CURRICULUM VITAE to 60 CV. The main models received four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc product (12 CV) had been produced between 1910 along with 1912. From 1912, six-cylinder models were built upon individual orders just.The First World War resulted in a massive increase successful. Berliet, like Renault and Latil, produced trucks for your French army. The military orders placed major demands within the factory's capacity, necessitating major investment inside production plant and factory space.In 1915 a 500 hectare site was obtained between Vénissieux et Saint-Priest in order to build a new major factory.The Berliet CBA started to be the iconic truck on the Voie Sacrée, supplying the battle entry at Verdun during 1916. 25, 000 of these 4/5 great deal Berliet trucks, originally launched in 1914, were ordered by the French army. During 1916 40 of which were leaving the plant on a daily basis. Under license from Renault, Berliet were also generating shells and battle tanks currently. The number of individuals employed increased to 3, 150.By 1917 the benefit of annual turnover received multiplied fourfold since the start of the war, and a new appropriate structure was deemed appropriate. The company became the particular Société anonyme des Autos Marius Berliet.Following war the manufacturer reoriented section of its production back to help passenger cars, but Berliet nevertheless identified themselves with excess potential, as the army was don't buying all the pickup trucks the factory could make, and overall output halved.Marius Berliet responded towards the outbreak of peace by deciding to provide just a single style of truck and a single style of car, which represented a starting from his pre-war current market strategy. The single truck what is the best Berliet focused was your 5 ton CBA that had served the nation so well during your war.
The passenger car to become produced, exhibited on the Berliet stand with the 15th Paris Motor Show in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Variety VB" of modern visual appeal. Marius Berliet was probably none to miss a technique: rather than devote period and engineering talent to creating a new car for the brand new decade, he obtained and replicated an American Dodge. The Dodge was famously robust, and the Berliet duplicate was well received within March 1919 when that had its first open public outing, locally, at the Lyon Buy and sell Fair. The headlights were mounted unusually high along with the simple disc wheels had been large, giving the car a pleasing "no nonsense" look. Particularly attractive was the price tag on just 11, 800 francs in April 1919. Unfortunately, however, the Berliet engineers failed in order that the steel used within the car's construction was on the same quality as the United states steel used for the particular Dodge, and this resulted in series problems for your early customers of this "Berliet Type VB" and serious reputational destruction of the company.
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The factory ended up set up to produce the "Berliet Type VB" in the rate of 100 cars per day which would have been recently an ambitious target within any circumstances. The rapid drop-off popular for what at this time was the manufacturer's only passenger car model that followed the product quality issues plunged the company into financial difficulties, with losses of fifty five million francs recorded available as one year. Survival was in uncertainty, and Berliet was slipped into judicial administration in 1921. Marius Berliet himself had held 88% of the share capital, but was unable to pay off all the company's creditors along with the firm therefore fell into your hands of the banks. Berliet was nevertheless able to retain operational control. During the ensuring few years, supported by a sustained recovery widely used that in turn reflected an effective model strategy after 1922, Berliet was able to pay off his debtors and, in 1929, to regain financial control in the business from the financial institutions.
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