Berliet ended up being a French manufacturer connected with automobiles, buses, trucks and military cars among other vehicles within Vénissieux, outside of Lyon, France. Founded in 1899, and apart from some sort of five-year period from 1944 to 1949 when it was put into 'administration sequestre' it turned out in private ownership until 1967 when it then became part of Citroën, and subsequently acquired by Renault in 1974 and also merged with Saviem in a new Renault Trucks company in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started their experiments with automobiles within 1894. Some single-cylinder cars were followed in 1900 by way of a twin-cylinder model. In 1902, Berliet took over the particular plant of Audibert & Lavirotte inside Lyon. Berliet started to create four-cylinder automobiles featured by the honeycomb radiator and material chassis frame was used as an alternative to wood. The next year, a model was launched which was similar to contemporary Mercedes. In 1906, Berliet sold the permit for manufacturing his model towards American Locomotive Company.
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Before World War I, Berliet offered a array of models from 8 RESUME to 60 CV. The main models acquired four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder style of 9500 cc. A 1539 cc type (12 CV) was produced between 1910 and also 1912. From 1912, six-cylinder models were created upon individual orders simply.The First World War led to a massive increase popular. Berliet, like Renault and Latil, produced trucks for your French army. The military orders placed major demands within the factory's capacity, necessitating major investment throughout production plant and manufacturing area space.In 1915 a 300 hectare site was bought between Vénissieux et Saint-Priest to be able to build a new key factory.The Berliet CBA became the iconic truck about the Voie Sacrée, supplying the battle entry at Verdun during 1916. 25, 000 of these 4/5 great deal Berliet trucks, originally launched in 1914, were ordered by the actual French army. During 1916 40 of these were leaving the plant each day. Under license from Renault, Berliet were also generating shells and battle tanks presently. The number of personnel employed increased to 3, 150.By 1917 the price of annual turnover got multiplied fourfold since the beginning of the war, and a new lawful structure was deemed proper. The company became the actual Société anonyme des Autos Marius Berliet.As soon as the war the manufacturer reoriented portion of its production back in order to passenger cars, but Berliet nevertheless observed themselves with excess volume, as the army was don't buying all the vans the factory could generate, and overall output halved.Marius Berliet responded for the outbreak of peace by deciding to provide just a single style of truck and a single form of car, which represented a leaving from his pre-war current market strategy. The single truck which Berliet focused was the particular 5 ton CBA that had served the country so well during your war.
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The passenger car for being produced, exhibited on the Berliet stand with the 15th Paris Motor Demonstrate in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Type VB" of modern look. Marius Berliet was probably none to miss a key: rather than devote time and engineering talent to making a new car for the modern decade, he obtained and ripped an American Dodge. The Dodge was once robust, and the Berliet duplicate was well received in March 1919 when it had its first general public outing, locally, at the Lyon Trade Fair. The headlights were mounted unusually high along with the simple disc wheels have been large, giving the car a pleasing "no nonsense" look. Particularly attractive was the price of just 11, 800 francs in October 1919. Unfortunately, however, the Berliet engineers failed to make certain the steel used within the car's construction was of the same quality as the North american steel used for the actual Dodge, and this resulted in series problems for that early customers of this "Berliet Type VB" and serious reputational injury to the company.
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The factory had been set up to develop the "Berliet Type VB" for the rate of 100 cars per day which would have been recently an ambitious target within any circumstances. The rapid drop-off successful for what during this period was the manufacturer's only passenger car model that followed the standard issues plunged the company into financial difficulties, with losses of 55 million francs recorded available as one year. Survival was in uncertainty, and Berliet was slipped into judicial administration in 1921. Marius Berliet himself had held 88% from the share capital, but was unable to pay off all the company's creditors and the firm therefore fell in the hands of the banking institutions. Berliet was nevertheless able to retain operational control. During the ensuring several years, supported by a sustained recovery widely used that in turn reflected an effective model strategy after 1922, Berliet was able to settle his debtors and, in 1929, to regain financial control within the business from the banks.
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