Berliet has been a French manufacturer regarding automobiles, buses, trucks and military automobiles among other vehicles based in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from a five-year period from 1944 to 1949 when it absolutely was put into 'administration sequestre' ıt had been in private ownership until 1967 when it then became part of Citroën, and subsequently acquired by Renault in 1974 in addition to merged with Saviem in to a new Renault Trucks business in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started his / her experiments with automobiles within 1894. Some single-cylinder cars were followed in 1900 with a twin-cylinder model. In 1902, Berliet took over the plant of Audibert & Lavirotte in Lyon. Berliet started to create four-cylinder automobiles featured by the honeycomb radiator and aluminum chassis frame was used rather then wood. The next year, a model was launched which was similar to contemporary Mercedes. In 1906, Berliet sold the license for manufacturing his model on the American Locomotive Company.
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Prior to World War I, Berliet offered a array of models from 8 RESUME to 60 CV. The main models received four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder style of 9500 cc. A 1539 cc type (12 CV) has been produced between 1910 along with 1912. From 1912, six-cylinder models were created upon individual orders simply.The First World War triggered a massive increase popular. Berliet, like Renault and Latil, produced trucks for the particular French army. The military orders placed major demands around the factory's capacity, necessitating major investment throughout production plant and factory space.In 1915 a 300 hectare site was purchased between Vénissieux et Saint-Priest as a way to build a new principal factory.The Berliet CBA grew to be the iconic truck on the Voie Sacrée, supplying the battle front at Verdun during 1916. 25, 000 of these 4/5 great deal Berliet trucks, originally launched in 1914, were ordered by your French army. During 1916 40 of which were leaving the plant each day. Under license from Renault, Berliet were also creating shells and battle tanks at this time. The number of staff employed increased to 3, 150.By 1917 the value of annual turnover had multiplied fourfold since the beginning of the war, and a new authorized structure was deemed proper. The company became the particular Société anonyme des Automobiles Marius Berliet.Following your war the manufacturer reoriented portion of its production back in order to passenger cars, but Berliet nevertheless discovered themselves with excess ability, as the army was will no longer buying all the vehicles the factory could create, and overall output halved.Marius Berliet responded to the outbreak of peace by deciding to provide just a single sort of truck and a single kind of car, which represented a journeying from his pre-war industry strategy. The single truck which Berliet focused was your 5 ton CBA that had served the nation so well during your war.
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The passenger car to become produced, exhibited on the Berliet stand on the 15th Paris Motor Demonstrate in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Sort VB" of modern appearance. Marius Berliet was not one to miss a key: rather than devote period and engineering talent to making a new car for the newest decade, he obtained and cloned an American Dodge. The Dodge was famously robust, and the Berliet content was well received inside March 1919 when the item had its first community outing, locally, at the Lyon Industry Fair. The headlights were mounted unusually high and the simple disc wheels ended up large, giving the car a pleasing "no nonsense" look. Particularly attractive was the buying price of just 11, 800 francs in October 1919. Unfortunately, however, the Berliet engineers failed to make sure that the steel used within the car's construction was with the same quality as the United states steel used for this Dodge, and this resulted in series problems to the early customers of the particular "Berliet Type VB" and serious reputational damage to the company.
Berliet Photos / Berliet l64
Cars Berliet, Bus Berliet Galerie photos
The factory ended up set up to produce the "Berliet Type VB" on the rate of 100 cars every day which would have already been an ambitious target under any circumstances. The rapid drop-off in demand for what at this time was the manufacturer's simply passenger car model that followed the standard issues plunged the small business into financial difficulties, with losses of 55 million francs recorded in a year. Survival was in skepticism, and Berliet was used in judicial administration in 1921. Marius Berliet himself had held 88% on the share capital, but was unable to settle all the company's creditors as well as the firm therefore fell into your hands of the finance institutions. Berliet was nevertheless capable to retain operational control. During the ensuring few years, supported by a sustained recovery successful that in turn reflected a simple yet effective model strategy after 1922, Berliet was able to his debtors and, in 1929, to regain financial control above the business from the finance institutions.
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