Berliet was a French manufacturer of automobiles, buses, trucks and military vehicles among other vehicles operating out of Vénissieux, outside of Lyon, France. Founded in 1899, and apart from some sort of five-year period from 1944 to 1949 when it had been put into 'administration sequestre' it was in private ownership until 1967 when it then became part of Citroën, and subsequently acquired simply by Renault in 1974 along with merged with Saviem into a new Renault Trucks business in 1978. The Berliet marque was phased out by 1980.Marius Berliet started their experiments with automobiles within 1894. Some single-cylinder cars were followed in 1900 by a twin-cylinder model. In 1902, Berliet took over your plant of Audibert & Lavirotte inside Lyon. Berliet started to assemble four-cylinder automobiles featured by way of honeycomb radiator and aluminum chassis frame was used as opposed to wood. The next year, a model was launched that has been similar to contemporary Mercedes. In 1906, Berliet sold the permit for manufacturing his model towards American Locomotive Company.
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Prior to World War I, Berliet offered a variety of models from 8 COMPREHENSIVE RESUME to 60 CV. The main models received four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder style of 9500 cc. A 1539 cc style (12 CV) was produced between 1910 as well as 1912. From 1912, six-cylinder models were produced upon individual orders just.The First World War generated a massive increase in demand. Berliet, like Renault and Latil, produced trucks for this French army. The military orders placed major demands on the factory's capacity, necessitating major investment with production plant and manufacturing plant space.In 1915 a 500 hectare site was obtained between Vénissieux et Saint-Priest to be able to build a new primary factory.The Berliet CBA evolved into the iconic truck around the Voie Sacrée, supplying the battle entrance at Verdun during 1916. 25, 000 of these 4/5 great deal Berliet trucks, originally launched in 1914, were ordered by the French army. During 1916 40 advisors were leaving the plant every day. Under license from Renault, Berliet were also creating shells and battle tanks at the moment. The number of staff employed increased to 3, 150.By 1917 the price of annual turnover got multiplied fourfold since the start of the war, and a new appropriate structure was deemed correct. The company became the particular Société anonyme des Automobiles Marius Berliet.Following war the manufacturer reoriented a part of its production back to be able to passenger cars, but Berliet nevertheless discovered themselves with excess potential, as the army was don't buying all the pickups the factory could develop, and overall output halved.Marius Berliet responded towards the outbreak of peace by deciding to generate just a single kind of truck and a single style of car, which represented a departure from his pre-war market place strategy. The single truck which Berliet focused was the actual 5 ton CBA that had served the media so well during the war.
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The passenger car to become produced, exhibited on the Berliet stand in the 15th Paris Motor Display in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Kind VB" of modern look. Marius Berliet was not just one to miss a key: rather than devote period and engineering talent to making a new car for the modern decade, he obtained and copied an American Dodge. The Dodge was once robust, and the Berliet backup was well received within March 1919 when it had its first open public outing, locally, at the Lyon Trade Fair. The headlights were mounted unusually high and also the simple disc wheels have been large, giving the car an enjoyable "no nonsense" look. Particularly attractive was the expense of just 11, 800 francs in July 1919. Unfortunately, however, the Berliet engineers failed in order that the steel used in the car's construction was on the same quality as the North american steel used for this Dodge, and this resulted in series problems for your early customers of the particular "Berliet Type VB" and serious reputational injury to the company.
Berliet VSF 39;1938
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The factory had been set up to produce the "Berliet Type VB" with the rate of 100 cars on a daily basis which would have already been an ambitious target within any circumstances. The rapid drop-off in demand for what during this period was the manufacturer's merely passenger car model that followed the high quality issues plunged the enterprise into financial difficulties, with losses of second there’s 55 million francs recorded in a single year. Survival was in skepticism, and Berliet was used in judicial administration in 1921. Marius Berliet himself had held 88% with the share capital, but was unable in order to all the company's creditors plus the firm therefore fell into your hands of the financial institutions. Berliet was nevertheless capable to retain operational control. During the ensuring few years, supported by a sustained recovery successful that in turn reflected a powerful model strategy after 1922, Berliet was able to his debtors and, in 1929, to regain financial control over the business from the finance institutions.
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