Berliet was a French manufacturer connected with automobiles, buses, trucks and military motor vehicles among other vehicles operating out of Vénissieux, outside of Lyon, France. Founded in 1899, and apart from any five-year period from 1944 to 1949 when it was put into 'administration sequestre' it turned out in private ownership until 1967 when it then became part of Citroën, and subsequently acquired simply by Renault in 1974 as well as merged with Saviem in to a new Renault Trucks organization in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started his or her experiments with automobiles in 1894. Some single-cylinder cars had been followed in 1900 by the twin-cylinder model. In 1902, Berliet took over the particular plant of Audibert & Lavirotte in Lyon. Berliet started to develop four-cylinder automobiles featured with a honeycomb radiator and metallic chassis frame was used instead of wood. The next year, a model was launched that was similar to contemporary Mercedes. In 1906, Berliet sold the permit for manufacturing his model towards American Locomotive Company.
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Before World War I, Berliet offered a range of models from 8 CV to 60 CV. The main models experienced four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder type of 9500 cc. A 1539 cc product (12 CV) seemed to be produced between 1910 and 1912. From 1912, six-cylinder models were created upon individual orders simply.The First World War resulted in a massive increase sought after. Berliet, like Renault and Latil, produced trucks for the particular French army. The military orders placed major demands about the factory's capacity, necessitating major investment in production plant and manufacturing facility space.In 1915 a 500 hectare site was ordered between Vénissieux et Saint-Priest in order to build a new key factory.The Berliet CBA grew to become the iconic truck about the Voie Sacrée, supplying the battle entry at Verdun during 1916. 25, 000 of these 4/5 lot Berliet trucks, originally launched in 1914, were ordered by the particular French army. During 1916 40 advisors were leaving the plant every day. Under license from Renault, Berliet were also providing shells and battle tanks presently. The number of employees employed increased to 3, 150.By 1917 the price of annual turnover received multiplied fourfold since the start of the war, and a new lawful structure was deemed correct. The company became the actual Société anonyme des Autos Marius Berliet.After the war the manufacturer reoriented a part of its production back in order to passenger cars, but Berliet nevertheless found themselves with excess capability, as the army was not buying all the vehicles the factory could generate, and overall output halved.Marius Berliet responded to the outbreak of peace by deciding to make just a single sort of truck and a single sort of car, which represented a travel from his pre-war industry strategy. The single truck what is the best Berliet focused was your 5 ton CBA that had served the united states so well during the actual war.
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The passenger car to be produced, exhibited on the Berliet stand with the 15th Paris Motor Show in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Sort VB" of modern overall look. Marius Berliet was it's unlikely that any to miss a technique: rather than devote occasion and engineering talent to developing a new car for the new decade, he obtained and ripped an American Dodge. The Dodge was once robust, and the Berliet replicate was well received inside March 1919 when the idea had its first public outing, locally, at the Lyon Trade Fair. The headlights were mounted unusually high plus the simple disc wheels have been large, giving the car a pleasing "no nonsense" look. Particularly attractive was the price tag on just 11, 800 francs in July 1919. Unfortunately, however, the Berliet engineers failed in order that the steel used from the car's construction was with the same quality as the Us steel used for the particular Dodge, and this resulted in series problems for that early customers of the "Berliet Type VB" and serious reputational harm to the company.
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The factory have been set up to create the "Berliet Type VB" at the rate of 100 cars per day which would have been recently an ambitious target underneath any circumstances. The rapid drop-off popular for what at this time was the manufacturer's solely passenger car model that followed the coffee quality issues plunged the company into financial difficulties, with losses of fifty-five million francs recorded a single year. Survival was in skepticism, and Berliet was used in judicial administration in 1921. Marius Berliet himself had held 88% in the share capital, but was unable to pay off all the company's creditors as well as the firm therefore fell in the hands of the banking institutions. Berliet was nevertheless competent to retain operational control. During the ensuring 10 years, supported by a sustained recovery widely used that in turn reflected a simple yet effective model strategy after 1922, Berliet was able to pay off his debtors and, in 1929, to regain financial control in the business from the financial institutions.
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