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Berliet was a French manufacturer associated with automobiles, buses, trucks and military motor vehicles among other vehicles within Vénissieux, outside of Lyon, France. Founded in 1899, and apart from a five-year period from 1944 to 1949 when it turned out put into 'administration sequestre' it turned out in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired simply by Renault in 1974 along with merged with Saviem right into a new Renault Trucks organization in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started his or her experiments with automobiles throughout 1894. Some single-cylinder cars were followed in 1900 with a twin-cylinder model. In 1902, Berliet took over this plant of Audibert & Lavirotte with Lyon. Berliet started to build four-cylinder automobiles featured by way of honeycomb radiator and metal chassis frame was used as an alternative to wood. The next year, a model was launched which was similar to contemporary Mercedes. In 1906, Berliet sold the license for manufacturing his model for the American Locomotive Company.

Prior to World War I, Berliet offered a selection of models from 8 CURRICULUM VITAE to 60 CV. The main models got four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder style of 9500 cc. A 1539 cc style (12 CV) seemed to be produced between 1910 along with 1912. From 1912, six-cylinder models were produced upon individual orders solely.The First World War resulted in a massive increase in demand. Berliet, like Renault and Latil, produced trucks for the particular French army. The military orders placed major demands about the factory's capacity, necessitating major investment inside production plant and manufacturing plant space.In 1915 a four hundred hectare site was obtained between Vénissieux et Saint-Priest in order to build a new key factory.The Berliet CBA grew to become the iconic truck on the Voie Sacrée, supplying the battle front at Verdun during 1916. 25, 000 of these 4/5 load Berliet trucks, originally launched in 1914, were ordered by the French army. During 1916 40 advisors were leaving the plant everyday. Under license from Renault, Berliet were also producing shells and battle tanks presently. The number of personnel employed increased to 3, 150.By 1917 the importance of annual turnover experienced multiplied fourfold since the beginning of the war, and a new appropriate structure was deemed suitable. The company became the actual Société anonyme des Automobiles Marius Berliet.Following the war the manufacturer reoriented part of its production back to help passenger cars, but Berliet nevertheless found themselves with excess capacity, as the army was no more buying all the pickups the factory could generate, and overall output halved.Marius Berliet responded towards the outbreak of peace by deciding to produce just a single kind of truck and a single kind of car, which represented a leaving from his pre-war market strategy. The single truck what is the best Berliet focused was this 5 ton CBA that had served the country so well during your war.

The passenger car to become produced, exhibited on the Berliet stand on the 15th Paris Motor Present in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Variety VB" of modern appearance. Marius Berliet was not merely one to miss a key: rather than devote time and engineering talent to having a new car for the newest decade, he obtained and ripped an American Dodge. The Dodge was famously robust, and the Berliet content was well received within March 1919 when the idea had its first open public outing, locally, at the Lyon Business Fair. The headlights were mounted unusually high as well as the simple disc wheels have been large, giving the car a nice "no nonsense" look. Particularly attractive was the expense of just 11, 800 francs in March 1919. Unfortunately, however, the Berliet engineers failed to ensure the steel used inside the car's construction was from the same quality as the Us steel used for the particular Dodge, and this resulted in series problems for the early customers of this "Berliet Type VB" and serious reputational injury to the company.

The factory ended up set up to develop the "Berliet Type VB" in the rate of 100 cars every day which would have already been an ambitious target underneath any circumstances. The rapid drop-off in demand for what at this time was the manufacturer's simply passenger car model that followed the high quality issues plunged the organization into financial difficulties, with losses of fityfive million francs recorded in a single year. Survival was in question, and Berliet was put into judicial administration in 1921. Marius Berliet himself had held 88% with the share capital, but was unable to all the company's creditors as well as the firm therefore fell in the hands of the banks. Berliet was nevertheless able to retain operational control. During the ensuring decade, supported by a sustained recovery popular that in turn reflected an effective model strategy after 1922, Berliet was able in order to his debtors and, in 1929, to regain financial control over the business from the banks.

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