Berliet had been a French manufacturer connected with automobiles, buses, trucks and military autos among other vehicles situated in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from some sort of five-year period from 1944 to 1949 when it turned out put into 'administration sequestre' it turned out in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired by simply Renault in 1974 and also merged with Saviem into a new Renault Trucks firm in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started their experiments with automobiles within 1894. Some single-cylinder cars were being followed in 1900 by way of a twin-cylinder model. In 1902, Berliet took over this plant of Audibert & Lavirotte in Lyon. Berliet started to develop four-cylinder automobiles featured by way of honeycomb radiator and material chassis frame was used rather than wood. The next year, a model was launched that has been similar to contemporary Mercedes. In 1906, Berliet sold the driving licence for manufacturing his model to the American Locomotive Company.
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Just before World War I, Berliet offered a range of models from 8 CV to 60 CV. The main models experienced four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc model (12 CV) seemed to be produced between 1910 and 1912. From 1912, six-cylinder models were built upon individual orders only.The First World War generated a massive increase in demand. Berliet, like Renault and Latil, produced trucks for this French army. The military orders placed major demands on the factory's capacity, necessitating major investment in production plant and manufacturing plant space.In 1915 a 500 hectare site was obtained between Vénissieux et Saint-Priest so that you can build a new key factory.The Berliet CBA became the iconic truck around the Voie Sacrée, supplying the battle entrance at Verdun during 1916. 25, 000 of these 4/5 load Berliet trucks, originally launched in 1914, were ordered by this French army. During 1916 40 of these were leaving the plant daily. Under license from Renault, Berliet were also generating shells and battle tanks right now. The number of employees employed increased to 3, 150.By 1917 the worth of annual turnover received multiplied fourfold since the start of the war, and a new legitimate structure was deemed suitable. The company became the actual Société anonyme des Automobiles Marius Berliet.As soon as the war the manufacturer reoriented part of its production back to passenger cars, but Berliet nevertheless found themselves with excess potential, as the army was don't buying all the trucks the factory could make, and overall output halved.Marius Berliet responded for the outbreak of peace by deciding to make just a single sort of truck and a single form of car, which represented a starting from his pre-war marketplace strategy. The single truck which Berliet focused was the particular 5 ton CBA that had served the world so well during the actual war.
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The passenger car to be produced, exhibited on the Berliet stand at the 15th Paris Motor Indicate in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Type VB" of modern appearance. Marius Berliet was not one to miss a key: rather than devote occasion and engineering talent to having a new car for the revolutionary decade, he obtained and copied an American Dodge. The Dodge was notoriously robust, and the Berliet replicate was well received inside March 1919 when this had its first public outing, locally, at the Lyon Industry Fair. The headlights were mounted unusually high and the simple disc wheels were large, giving the car a nice "no nonsense" look. Particularly attractive was the price of just 11, 800 francs in Oct 1919. Unfortunately, however, the Berliet engineers failed to ensure the steel used inside the car's construction was in the same quality as the North american steel used for the Dodge, and this resulted in series problems for the early customers of your "Berliet Type VB" and serious reputational problems for the company.
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Cars Berliet, Bus Berliet Galerie photos
The factory were being set up to generate the "Berliet Type VB" for the rate of 100 cars on a daily basis which would have already been an ambitious target beneath any circumstances. The rapid drop-off sought after for what at this stage was the manufacturer's simply passenger car model that followed the high quality issues plunged the enterprise into financial difficulties, with losses of fityfive million francs recorded in one year. Survival was in hesitation, and Berliet was slipped into judicial administration in 1921. Marius Berliet himself had held 88% from the share capital, but was unable to repay all the company's creditors and also the firm therefore fell into the hands of the finance institutions. Berliet was nevertheless in a position to retain operational control. During the ensuring few years, supported by a sustained recovery sought after that in turn reflected a highly effective model strategy after 1922, Berliet was able in order to his debtors and, in 1929, to regain financial control above the business from the finance institutions.
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